Nanticoke Promos Increase Sales by 20%

No need for a tropical vacation, just visit the café at TidalHealth’s Nanticoke Memorial Hospital in Seaford, Delaware for island fun where the team recently treated staff with a luau party to celebrate Memorial Weekend!  The team holds these extravagantly planned and executed themed events which helps to increase sales by 20% on “payday” Thursday before any holiday,  enticing those to splurge on delicious eats at the cafe!

According to Tanyell Moore, general manager of dining, the island theme was also the first special event in celebration of the cafe’s reopening!  “We wanted to go all out, so the team came up with creative ideas like a tiki bar, a corn hole toss to win a free cup of coffee, and a tropical-inspired menu!”  Customers enjoyed crab cakes with homemade coleslaw at the Bravo Station, grilled corn dogs, funnel cake fries, boardwalk fries, hand-breaded coconut chicken tenders with Pina Collada sauce, homemade pineapple upsidedown cake, and bread pudding!

“The promotion was successful as staff definitely want to come in, sit and spend more time in the café.  They also participated in the games, enjoyed the decor designed by staff,  and island music,” says Ms. Moore.

Past events celebrated Asian foods where customers enjoyed a hibachi bar with squash, chicken, beef, and fresh veggies.  The hot line served potstickers and spring rolls.

For the July 4th holiday, dining will host a Hollywood theme where the cafe will be transformed into a 50’s drive-in theatre.  Shakes, burgers, popcorn baskets, and signage from the movie Grease will take guests back to sock hops, retro diner decor, and food!

“The goal is to consistently offer something new and unique for the customers to keep them engaged and excited about dining!” she says.  The dining team also accommodates third-shift employees during special events.  “We package meals to go for them so they feel like they’re a part of the festivities.”